QR codes in shoes?

Whatever next?  In the shoe at the back of the in-sole.  Only spotted them when I took the new Brooks shoes off tonight after my run…

Had to scan it as soon as I spotted it but tried to scan it with the QRReader iPhone app with no success – shadows kept getting in the way.  Genius Mrs. Noble – who was busy sorting out the gorgeous roses I’d got her for Valentine’s Day (care of good old M&S) – suggested taking the in-soles out…  kind of obvious really.

In-soles out, app ready, QR code scanned… where does it go to?  Brooks FaceBook page with a “like” button right there and a competition to win an iPad2 – not bad, a clever idea.

Sore-ish feet in the meantime after an 8 mile run in the new shoes – but new shoes so expected.  Longest run in the training so far coming this weekend – 18 miles.

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